Sales Business Development - Industrial Automation

Company Description

Prakash Electrical Enterprises Pvt. Ltd. is an electrical/electronic manufacturing company based in India. We are the leading providers of comprehensive electrical products, representing top global brands such as ABB, Legrand, Schneider, Anchor/Panasonic, Indoasian, Honeywell and more. Our commitment to excellence is reflected in our specialized offerings, ensuring the highest quality standards.

Job Summary

Expertise in sales and marketing plans that improve market share for the category and propel brands to success. Strong knowledge in Industrial Automation industry and automation engineering applications know-how in different domains to influence stakeholders and translate ideas into results. Utilises research and business aptitude for analysing market segments, product potential, promotion and networking for machine industrial automation. Leverages understanding of products and technology in building & sustaining profitable relationship and delivering application support for automation equipment to drive sales in the assigned markets. An articulate communicator and a creative solutions provider.

Job Description:

 Product portfolio: PLC, Motion Controllers, Power Supplies, Safety Relays, Servo Drives & Motors, HVAC Controllers, VFD, Soft starter, Process PLC, SCADA, HMI, IPC, Contactor, MPCB, MCB, MCCB, ACB

 Application portfolio: Packaging, SPM, GPM, HVAC, CPG, Life Science, MMM, WWW, Lift, Material Handing, Material Working, Pharma, Health Care, Transportation.

 Business portfolio: OEMs, End User, PnB, Retail Business Utilising strong understanding of products, application, market trends and & customer requirements to explain the value to internal & external stakeholders. Pursuing increased market awareness of both the brand and overall product portfolio, managing introduction and growth of various new product offers. Developing relationships across segments to help build sales and achieve growth for the Industrial Business unit.

 Sales Management: Managing, Developing, Aligning, Strategizing and Motivating team to bring the desirable result

 Business Development: Defining business growth initiatives for the portfolio and identify new segment for growth.

 Portfolio Management: Handling Industrial automation for OEM, End User and Panel Builders, system study and recommendation of optimum solution

 Sales Enablement: Communicating value proposition of products (features, benefits, pricing and licensing of upcoming releases) to team and using consultative selling approach to optimize product sales

 Go to Market: Positioning and messaging and coordinating cross-functional implementation of strategic Go-To-Market plans and sales tools (play book, competition analysis) for the region.

 Market Research & Competitive Analysis: Conducting marketing intelligence, analysing competitors offer and defining value proposition of company products

 Relationship Management: Establishing relationship to support distributor sales of Industrial Automation products and collaborating with customer management and sales functions to facilitate seamless product and solution launches

 OEM Support: Working with machine expert community and providing guidance to OEM in the areas of Industrial Automation products/integration solutions

 Training and Team Management: Managing team in steering marketing functions and training Sales Executives and channels on new offers, products and solutions

Skill Set

Sales Management| Customer Relationship |GTM | Reginal Account Management | New Product Development | Product Launch & Promotions | Brand Development | Market Research | Competitive Analysis | Business Development | Contract Negotiation | Automation System Development | System Integration & Field installation Support | Channel Management | |Stakeholder Management |

Qualifications
 Excellent Communication and Customer Service skills
 Strong Sales and Sales Management abilities
 Experience in providing training sessions
 Ability to work collaboratively in a team environment
 Knowledge of industrial automation products and technologies
 Bachelor's degree in Electrical or Electronics Engineering (masters would be an added advantage)
 Minimum 5 years of experience in relevant industry,