Sales Lead Generation Specialist

Location: Pune

Employment Type: full-time

Designation: Sales Lead Generation Specialist (Mid Level)

Job Details

Job Summary: We are seeking a highly motivated and results-driven Sales Lead Generation Specialist to join our dynamic sales team. The ideal candidate will be responsible for identifying and qualifying potential leads for our sales pipeline. The role requires a proactive approach to prospecting and a keen understanding of our products/services. The Sales Lead Generation Specialist will play a crucial role in achieving sales targets and driving business growth.

Key Responsibilities:
 Prospecting:
 Research and identify potential leads through various channels, including online research, social media, industry events, and more.
 Build and maintain a database of prospects, ensuring accurate and up-to-date information.
 Outreach:
 Initiate contact with leads through phone calls, emails, and other communication channels to introduce our products/services.
 Qualify leads based on predefined criteria and assess their potential as customers.
 Lead Qualification:
 Conduct in-depth conversations with prospects to understand their needs, challenges, and buying intent.
 Collaborate with sales team members to determine the appropriate next steps in the sales process.
 Data Management:
 Record and maintain detailed notes on prospect interactions in the CRM system.
 Regularly update and clean the lead database to ensure accuracy.
 Collaboration:
 Work closely with the sales and marketing teams to align lead generation efforts with overall business goals.
 Provide feedback on lead quality and effectiveness of lead generation strategies.
 Reporting:
 Generate regular reports on lead generation activities, including key metrics such as conversion rates and lead quality.
 Alliance Partner:
 Develop, support and strengthen relationships with executives, sales, marketing, and operations with key partners.
 Create and implement business development and demand generation plans with assigned partners to drive revenue growth.

Qualifications:
 Proven experience in a similar sales lead generation or business development role.
 Strong communication and interpersonal skills.
 Familiarity with CRM software and sales processes.
 Ability to work independently and collaboratively within a team.
 Results-driven with a focus on meeting and exceeding targets.

Education:
 Bachelors degree in Business, Marketing, or a related field is preferred.
 * Lead generation experience in the US/North America would be preferred,