Digital Marketing Manager

Job Title: Growth Strategist (Inbound Lead Generation and Business Expansion)
Location: Sector- 62, Noida
Job Type: Full-time
Experience- 3 years- 5 years

About the Role: We are seeking a proactive and results-driven Marketing Manager with a strong focus on generating inbound leads through diverse channels and contributing to the expansion of our business. The ideal candidate should possess a solid background in inbound marketing strategies, lead generation techniques, and business expansion initiatives. As the Marketing Manager, you will play a key role in developing and implementing effective marketing campaigns that drive inbound lead generation and support our business expansion efforts.

Responsibilities:
 Develop and execute comprehensive inbound marketing strategies to generate high-quality leads for the sales team through various channels
 Plan and manage multichannel marketing campaigns, including content marketing, email marketing, and social media marketing, to attract and engage target audiences
 Utilize SEO best practices and digital marketing techniques to enhance the company's online visibility and increase inbound lead acquisition
 Analyse market trends and customer insights to identify opportunities for optimizing lead generation and driving business expansion
 Collaborate closely with the sales team to align marketing campaigns with sales objectives and targets, contributing to overall business growth
 Monitor and measure the performance of marketing campaigns, leveraging data analytics to identify areas for improvement and optimization
 Implement marketing automation tools and customer relationship management (CRM) systems to nurture leads and facilitate the conversion process effectively
 Stay updated on industry trends and best practices in inbound marketing, lead generation techniques, and business expansion strategies

Requirements:
 Bachelors degree in marketing, Business Administration, or a related field
 Proven work experience of 3-5 years in marketing, with a strong focus on inbound lead generation and business expansion
 Extensive knowledge of inbound marketing strategies, digital marketing techniques, and lead generation methodologies
 Demonstrated experience in developing and implementing successful inbound marketing campaigns across diverse channels
 Proficiency in marketing automation tools, CRM systems, and data analytics platforms
 Excellent communication, collaboration, and analytical skills
 Strategic mindset with the ability to identify and capitalize on lead generation opportunities and business expansion prospects
 Creative thinking and problem-solving abilities
 Ability to thrive in a fast-paced and dynamic work environment

Job Type: Full-time

Schedule:
 Day shift
 Monday to Friday

Education:
 Bachelor's (Preferred)

Experience:
 Digital marketing: 3 years (Preferred)
 total work: 4 years (Preferred)

Work Location: In person,