Digital Marketing Executive

Digital Marketing Executive

Job Description :

We are looking for an experienced Digital Marketing Exe. to assist in the planning, execution and optimization of our online marketing efforts.The ideal candidate should have a passion for marketing and technology. S/he should be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. S/he should be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Roles and Responsibilities:-
 Assist in the formulation of strategies to build a lasting digital connection with prospects/audience.
 Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
 Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
 Be actively involved in SEO efforts (keyword, image optimization etc.)
 Prepare online newsletters and promotional emails and organize their distribution. through various channels
 Provide creative ideas for content marketing and update website, create landing pages and monitor dynamic pages to keep it updated.
 Collaborate with designers to improve user experience.
 Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)Acquire insight in online marketing trends and keep strategies up-to-dateBuild, plan and implement the overall digital marketing strategy.
 Manage the strategy,Manage and train the rest of the team. Stay up to date with the latest technology and best practices
 Manage all digital marketing channels
 Measure ROI and KPIsPrepare and manage a digital marketing budget
 Oversee all the company's social media accounts.
 Manage and improve online content, considering SEO and Google AnalyticsBuild an inbound marketing plan.
 Forecast sales performance trendsMotivate the digital marketing team to achieve goals.
 Monitor competition and provide suggestions for improvement

Skills Required:
 2-3 years of Proven experience as Digital Marketing Executive or similar role.
 Excellent understanding of digital marketing concepts and best practices.
 Experience with B2C social media, Google Adwords and email campaigns and SEO/SEMWorking knowledge of ad serving tools (e.g., DART, Atlas).
 Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
 Skills and experience in creative content writing
 Analytical mindset and critical thinking
 Excellent communication and interpersonal skills

Perks and Benefits:
 Best In Industry,