Lead Graphic Designer

About the Role:

We are looking for a talented and creative Graphic Designer to join our dynamic marketing team. As a Graphic Designer, you will play a crucial role in creating visually appealing designs that enhance our brand's image and support our marketing initiatives. You will collaborate with various teams to produce high-quality graphics for digital and print media, ensuring consistency and alignment with our brand identity.

Key Responsibilities:

Design and Production:

Create visually engaging graphics, including social media posts, website banners, email campaigns, brochures, infographics, and other marketing materials.

Develop and maintain design templates for consistent use across marketing channels.

Ensure all designs adhere to brand guidelines and maintain a cohesive visual identity.

Collaboration and Communication:

Work closely with the marketing team to understand project requirements, target audience, and key messaging.

Collaborate with content creators, marketing strategists, and other stakeholders to develop creative concepts and design solutions.

Participate in brainstorming sessions and contribute innovative ideas to enhance visual content.

Digital and Print Media:

Design and produce digital assets for social media platforms, websites, and online advertising.

Create print materials such as flyers, posters, brochures, and event collateral.

Prepare files for print production, ensuring accuracy and quality.

Project Management:

Manage multiple design projects simultaneously, meeting deadlines and maintaining high standards of quality.

Stay updated with industry trends and best practices in graphic design, incorporating new techniques and technologies as appropriate.

Maintain organized files and archives of design projects for easy access and reference.

Qualifications:

Education: Bachelor's degree in Graphic Design, Visual Arts, or a related field.

Experience:

Minimum 3+ years of professional experience in graphic design, preferably within a marketing team or agency.

Proven portfolio showcasing a range of design work across digital and print media.

Technical Skills:

Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Experience with video editing and animation software is a plus (e.g., After Effects, Premiere Pro).

Knowledge of HTML/CSS and web design principles is an advantage.

Creative Skills:

Strong understanding of design principles, typography, color theory, and layout.

Excellent attention to detail and a keen eye for aesthetics.

Ability to translate marketing objectives into compelling visual designs.

Personal Attributes:

Strong communication and interpersonal skills.

Ability to work independently and collaboratively in a fast-paced environment.

Excellent time management and organizational skills.

Adaptable and open to feedback, with a willingness to iterate on designs.
 Passion for staying current with design trends and industry developments.,