Marketing Manager

Company Description:

UpBuild Global Inc in New Delhi utilizes Project Portfolio Management (PPM) as a Strategy Execution framework to deliver sustained value by focusing on the right projects. The company emphasizes strategic project selection to drive success and long-term growth. UpBuild Academy, a strategic initiative of UpBuild Global Inc., is dedicated to providing top-notch Training & Certifications in Project Management (PMI), Change Management, and Artificial Intelligence. Our mission is to equip professionals and organizations with the skills and knowledge necessary to excel in their fields.

Role Description:

This is a full-time on-site role for a Marketing Manager at UpBuild Global Inc in New Delhi. The Marketing Manager will be responsible for developing and implementing marketing strategies, overseeing advertising campaigns, managing the marketing budget, and evaluating marketing performance to drive business growth.

Position Overview:

We are looking for a results-driven Marketing Manager to lead our marketing strategy and execution. The ideal candidate will be passionate about education and technology, with a proven track record in driving successful marketing campaigns that increase brand visibility and generate quality leads. This role will require creativity, strategic thinking, and a hands-on approach to achieve our ambitious growth targets.

Key Responsibilities:

 Strategic Planning: Develop and implement a comprehensive marketing strategy that aligns with the company's goals and objectives.

 Brand Management: Build and enhance the company's brand identity, ensuring consistent messaging and positioning across all channels.

 Campaign Development: Create and execute multi-channel marketing campaigns to promote our courses, webinars, and other offerings.

 Content Creation: Oversee the creation of engaging and relevant content for various platforms, including website, social media, email, and blogs.

 Lead Generation: Develop and manage lead generation strategies to attract and convert high-quality leads into customers.

 Analytics & Reporting: Monitor, analyze, and report on the effectiveness of marketing campaigns and initiatives, using data to inform decisions and optimize performance.

 Partnerships & Collaborations: Identify and establish strategic partnerships and collaborations to expand our reach and impact.

 Budget Management: Manage the marketing budget, ensuring efficient allocation of resources and maximum ROI.

Qualifications:
 Marketing Strategy Development, Campaign Management, and Budgeting skills
 Digital Marketing, Social Media Marketing, and Email Marketing skills
 Market Research and Analysis skills
 Excellent written and verbal communication skills
 Strong analytical and problem-solving abilities
 Ability to work collaboratively in a fast-paced environment
 Prior experience in a marketing leadership role
 Bachelor's degree in Marketing, Business Administration, or related field

What We Offer:

 Competitive salary and benefits package.

 Opportunity to make a significant impact on the growth and success of an innovative edtech company.

 Collaborative and supportive work environment.

 Professional development opportunities.,