7+ Years || Digital Marketing Manager || Lead Generation || B2BANDSAAS || Immediate Joiner

Company Description

Innova ESI is a leading IT partner firm focused on providing innovative and sustainable IT solutions that drive digital transformation. With a global presence in the USA, Canada, Mexico, India, and Singapore, we deliver end-to-end data solutions that enhance business operations and enable growth. Our mission is to empower businesses with top-quality and cost-effective services, supporting them in making informed decisions and successfully embracing digital transformation.

Role Description

This is a full-time role for an Digital Marketing Manager|| Lead Generation || B2B AND SAAS Marketing at Innova ESI. The Digital Marketing Manager will be responsible for leading lead generation strategies. The role will involve working closely with the Sales and Marketing teams, conducting market research, managing projects, and implementing effective digital marketing campaigns. This is a hybrid role based in Noida, with flexibility for some remote work.

Qualifications
 Experience in Information Technology, Sales, and Marketing
 Demonstrated expertise in Market Research and Project Management
 Strong analytical and problem-solving skills
 Excellent communication and interpersonal skills
 Proficiency in digital marketing tools and platforms
 Knowledge of B2B and SAAS marketing strategies
 Ability to work independently and collaboratively
 7+ years of experience in digital marketing
 Immediate joiner preferred
 Prior experience in the IT industry is a plus
 Demand Generation: Develop and execute strategies to generate demand and drive lead generation.
 Digital PR: Manage and enhance the company's online presence through strategic digital public relations initiatives.
 Content Development: Oversee the creation and distribution of high-quality content across various channels to engage our target audience.
 Sponsorships and Events: Plan and execute sponsorship opportunities and events to enhance brand visibility and engagement.
 Brand Building: Strategically build and strengthen our B2B brand presence in the market.
 Collaboration: Work closely with sales, product, and other teams to align marketing efforts with business goals.

Analytics and Reporting: Analyze marketing performance and provide insights to optimize strategies and campaigns
 Bachelor's degree in marketing, business, or a related field
 5+ years of experience in marketing, with a focus on demand generation, digital PR, content marketing, and events
 Proven track record in building and enhancing B2B brands
 Go-getter attitude with strong initiative and drive
 Excellent communication and leadership skills
 Proficient in marketing tools and analytics (e.g., Google Analytics, CRM software)
 Creative thinker with the ability to develop innovative marketing strategies
 Experience-7 to 16 Years
 Notice Period- Immediate Joiner
 Location-Noida/Delhi NCR/Gurgaon
 Mode-Hybrid
 Please share resume on below mail id

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