Associate - Email Marketing

A. Occams Group: Mission & Vision

Minecodes by Occams is a part of Occams Group. The mission of Occams Group is to actualize the human potential through empowerment of their aspirations and ambitions. We endeavor that through inception of a compelling vision, infusion of vitality, and instillation of virtues to actualize an efficient and effective journey towards their goals. Our progress is empowered by our people who are dreamers, learners and achievers unfettered by constraints imposed by limitation in imagination. We choose to exceed expectations through standards that provide scalable and swift regenerative solutions. Our actions NOW are the precursors of our future, and hence we choose to begin with a vision of our perfect future, and work from outcome in the future to the action in the present. The physical space where we impact our clients, communities and cohorts is not constrained by geography, as we operate in the cumulative consciousness of mankind enamored by the prospect of a future perfected by their vivid imagination. Our paramount appeal as a provider, employer, and energizer, is to provide our people the opportunity to actualize your own potential through the fulfilment of empowering global aspirations.

B. Occams Group: Business Lines


C. Occams Group: Accomplishments

Occams has been honored with a series of remarkable awards that highlight our commitment to innovation, growth, and excellence. These prestigious recognitions are a testament to our dedication to pushing boundaries and delivering exceptional results. These awards showcase our prowess and reflect our unwavering commitment to delivering outstanding solutions.
 Bronze Stevie Award Winner  American Business Awards 2024
 INC Regionals Southeast, Feb 2024 - Rank 186
 Best Workplace - Best of Small Business Awards 2023
 SB 100 - Top 100 Small to Mid-sized Businesses- Best of Small Business Awards 2023
 Fortune America's Most Innovative Companies Award 2023
 Financial Times America's Fastest Growing 500 Companies 2hidden_mobile
 Inc. 500 Fastest Growing US Companies 2hidden_mobile
 Acquisition Internationals Best SME Business Advisory Form 2hidden_mobile
 60 Best San Diego Fintech Startups The Future of Fintech 2hidden_mobile
 CFO Tech Outlook Top Risk and Compliance Consulting Services Companies 2019

D. About Your Role

We are looking for a dynamic Associate - Email Marketing professional to join our team. This role involves generating qualified appointments through strategic outreach and engagement. The ideal candidate will excel in researching industry and market trends, enriching accounts, and driving leads and appointments for the sales team through nurturing campaigns and outbound email marketing.

E. What You will Be Working on

1. Campaign Nurturing: Develop and execute nurturing campaigns to maintain and grow relationships with potential leads.

2. Outbound Email Marketing: Craft and send compelling email campaigns to engage prospects and drive appointment setting.

3. Industry & Market Research: Research industry and market trends to identify opportunities and enhance account profiles with relevant data and insights.

4. Account Enrichment: Continuously enrich and update account information to improve targeting and personalization efforts.

5. Reporting & Analysis: Track and report on key metrics related to lead generation and appointment setting. Analyze data to refine strategies and improve results.

6. Collaboration: Work closely with the sales and marketing teams to align strategies and ensure a seamless lead handoff process.

F. Wed Love To Hear from You, if You Believe that You have

1. Insatiable curiosity to learn, unlearn and re-learn

2. Unwavering belief in Team First attitude,

3. Technology First approach to work

4. Extreme ownership mindset

5. Clarity in thoughts and action

6. Commitment to improve and win

7. Appreciation for opportunities and people

8. Mindfulness as an ongoing mindset

9. Service providing orientation

If YES, THEN, you should be a champion in below.

1. Minimum 2 years of experience in appointment setting, lead generation, or a similar role.

2. Proficient in email marketing platforms (e.g., Mailchimp, HubSpot, Clickback, Twilio/SendGrid, Instantly).

3. Experience with A/B testing and email optimization.

4. Experience with email campaign creation, execution, and analysis.

5. Demonstrated ability to research industry and market trends.

6. Proficient in enriching account and prospect information using search engines and tools.

7. Excellent communication and interpersonal skills.

8. Proficiency in email marketing tools.

9. Experience with CRM software.

10. Strong research skills.

11. Effective organizational skills.

12. Strong time-management abilities.

13. Ability to analyze data and derive actionable insights.

G. What We Offer

1. One of the best cultures of benevolent meritocracy

2. Career Enhancing Learning Opportunities

3. Fast Track Development Opportunities

4. Health Insurance for you and your dependents

5. Market Leading Paid Time Off Policy

6. Paid Holidays per Calendar Year

H. Opportunity related Data

1. Title: Associate - Email Marketing

2. Nature: Full time

3. Work Schedule: Hybrid

4. Shift: 5:00 PM to 2:00 AM IST

5. Location: Chandivali, Mumbai

I. Benevolent Meritocracy

We inculcate and foster a culture where positions, opportunities and rewards are assigned based on merit (expertise, capabilities, achievements), but with an overarching emphasis on the well-being and fairness for all members of the community.
 Value is placed on the value added to the team results by individual achievement and merit: Talents, efforts, and accomplishments are recognized and rewarded. However, a rockstar in a sinking team will eventually go down with their team.
 The common good is prioritized: Occams recognizes that while individual accomplishments are vital, the well-being of every member is equally important. There's an embedded belief in looking out for each other, inspiring everyone through small acts of kindness and ensuring no one is left behind.
 Equality of opportunity is emphasized: For merit to be truly meaningful, everyone should have an equal starting ground or at least have opportunities to level the playing field. We incept values centered on extreme fairness and parity.
 Recognition of systemic barriers: We acknowledge that not everyone starts from the same place due to systemic issues such as socio-economic backgrounds, education disparities, etc. We make efforts to customize learning opportunities to mitigate these disparities.
 Ethical leadership: Our leaders led by example and never ask you to do something that they wont do themselves. Hence, our leaders are capable and morally upright, always working for the well-being of their team. We believe in the concept of the leaders speaking last and eating last.
 Continuous learning and self-improvement: A constant push for bettering oneself while also uplifting others is a non-negotiable aspect of our culture. We intensely foster the culture of learning and provide disproportionately higher opportunity to learners.

Job Types: Full-time, Permanent


Jadwal:
 Evening shift
 Monday to Friday
 UK shift
 Weekend availability

Tunjangan:
 Health insurance
 Paid sick time
 Paid time off

Application Question(s):
 What email marketing platforms are you proficient in (e.g., Mailchimp, HubSpot, Clickback, Twilio/SendGrid, Instantly) 
 Do you have experience with A/B testing and email optimization 
 How many years of experience in email campaign creation, execution, and analysis.

Experience:
 email marketing: 2 years (Preferred)
 appointment setting, lead generation,: 2 years (Preferred)

Work Location: In person,