Digital Marketing Intern

Job Title: Digital Marketing Intern

Location: Pune

Company: Qodequay Technologies Pvt. Ltd.

Internship Type: Unpaid, Full-time

Duration: 3-6 Months

Job Summary:

Qodequay Technologies Pvt. Ltd. is looking for a dynamic and enthusiastic Digital Marketing Intern who has recently completed an MBA in Marketing. The ideal candidate should have completed projects related to digital marketing or sales and be eager to gain hands-on experience in the field. This internship will provide an opportunity to work closely with our marketing team, learn the ropes of digital marketing in the IT industry, and contribute to real-world projects.

Key Responsibilities:
 Digital Marketing Campaigns:
 Assist in the development and execution of digital marketing campaigns across various platforms, including social media, email, and search engines.
 Support in optimizing website content and improving SEO strategies to increase online visibility.
 Content Creation:
 Collaborate with the content team to create engaging and relevant content for blogs, social media, and email newsletters.
 Help in managing the companys social media profiles, including content scheduling and community engagement.
 Lead Generation & Sales Support:
 Contribute to lead generation activities and support the sales team by tracking and nurturing leads through digital channels.
 Assist in analyzing lead funnels and suggesting improvements to enhance conversion rates.
 Market Research & Analysis:
 Conduct market research to identify trends, competitor activities, and potential opportunities within the IT industry.
 Assist in gathering and analyzing data from digital marketing campaigns to provide insights and recommendations.
 Performance Reporting:
 Help in preparing reports on the performance of digital marketing campaigns, including key metrics such as traffic, engagement, and conversions.
 Assist in A/B testing and performance optimization initiatives.
 Collaboration & Learning:
 Work closely with different teams, including Sales, Product Development, and Customer Support, to ensure alignment of marketing strategies with business objectives.
 Participate in brainstorming sessions and contribute creative ideas for new campaigns and initiatives.

Key Skills:
 Basic understanding of digital marketing principles and tools.
 Familiarity with SEO, SEM, social media platforms, and email marketing.
 Strong analytical skills with the ability to interpret data and draw actionable insights.
 Excellent communication and interpersonal skills.
 Creative thinking and problem-solving abilities.
 Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
 Basic knowledge of marketing automation and analytics tools is a plus.

Qualifications:
 Recently completed an MBA in Marketing.
 Completed projects related to digital marketing or sales during academic tenure.
 Passion for digital marketing and a desire to learn and grow in the field.

Job Type: Internship
Contract length: 3-6 months

Experience:
 total work: 1 year (Preferred)

Work Location: In person,