Digital Marketing Manager

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing our digital marketing campaigns across various channels. Your role will be crucial in enhancing our online presence, driving traffic, and converting leads into loyal customers. You'll work closely with our marketing team to strategize and execute campaigns that align with our brand objectives and business goals.

Key Responsibilities:
 Strategy Development: Design and execute comprehensive digital marketing strategies to increase brand visibility, engagement, and conversions.
 Campaign Management: Plan, implement, and manage digital marketing campaigns across channels including SEO, PPC, social media, email, and content marketing.
 Content Creation: Develop and oversee content for digital platforms, ensuring it aligns with our brand voice and engages our target audience.
 Analytics & Reporting: Monitor, analyze, and report on campaign performance metrics, providing actionable insights to optimize future efforts.
 SEO Optimization: Enhance website and content SEO to improve search engine rankings and organic traffic.
 Social Media Management: Create and manage social media content and ad campaigns to boost brand awareness and engagement.
 Email Marketing: Design and execute email marketing campaigns, manage subscriber lists, and analyze performance.
 Market Research: Stay updated with the latest digital marketing trends, tools, and best practices to keep our strategies current and effective.
 Collaboration: Work with cross-functional teams, including design, content, and sales, to ensure cohesive marketing efforts.
 * Qualifications:
 Bachelors degree in Marketing, Communications, Business, or a related field.
 Proven experience (3+ years) in digital marketing or a similar role.
 Strong understanding of digital marketing channels, including SEO, PPC, social media, and email marketing.
 Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
 Excellent written and verbal communication skills with an ability to create compelling content.
 Strong analytical skills with experience in interpreting data and making data-driven decisions.
 Creative thinking with a problem-solving mindset.
 Ability to manage multiple projects and meet deadlines in a fast-paced environment.
 Experience with A/B testing, conversion rate optimization, and CRM systems is a plus.

Job Types: Full-time, Permanent

Benefits:
 Food provided
 Health insurance
 Leave encashment
 Provident Fund

Schedule:
 Day shift
 Morning shift
 Weekend availability

 Yearly bonus

Education:
 Bachelor's (Preferred)

Experience:
 Digital marketing: 1 year (Preferred)
 total work: 3 years (Preferred)

Work Location: In person,